Hey Reader, The Two Mindsets That Shape Your SuccessThere are two ways to approach life: 🔹 Growth Mindset: You believe your abilities, intelligence, and character can improve with effort and time. Challenges become opportunities. 🔹 Fixed Mindset: You believe you’re either “naturally good” or “just not built for” something. You seek external validation, fear failure, and stay stuck. In Mindset: The New Psychology of Success, Carol Dweck explains how a fixed mindset holds you back. If you’ve ever thought, “I can’t lose weight because of my genetics” or “I’m just not built for this”, that’s your fixed mindset talking. Here’s the truth: Your effort is what defines you, not your limitations. Stop focusing on outcomes—focus on intensity. Train harder. Eat smarter. Adapt. Life is tough, training is tough, growth is tough. Be tougher. Should You Bulk or Cut? Here’s How to DecideFor 99% of people, the answer is: cut down. You can’t effectively build muscle and lose fat at the same time. Getting lean improves your hormones, reduces inflammation, and gives you better muscle definition. Still unsure? Try the Shower Test (guys only) Want a personalized plan to help you shred down fast? My 60-Day Spring Shred program is built for you. 🔹 Personalized 1-on-1 coaching Spots are extremely limited. This is your chance if you want to be lean and shredded in time for summer. 👉 Apply now (Spots are limited.) The Real Reason You Struggle with Cravings & Stress EatingOver 60% of people struggle with stress eating—not because of “lack of willpower,” but because of how the brain reacts to stress. Your body craves comfort food to feel safe when you're overstressed. The good news? You can retrain your brain. I put together a free, step-by-step guide to help you break the cycle. Download The Stress Eating Blueprint now. One Quote to Take Into the Weekend:"Are you going to let the obstacles in your life be stumbling blocks or stepping stones? Choose the positive. You are the master of your attitude." – Bruce Lee Alright, gang, that’s it for me. Early morning training before my mom flies in for the weekend. Stay strong, and enjoy the rest of the week! -Eric |
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Hey Reader,Let’s kick things off with a quote from yours truly:“People will eat burgers with no bun but add cheese to the burger and drink vodka...Because carbs make you fat.”I have nothing against vodka (unless it's before leg day), but this is a classic example of missing the forest for the trees.It’s not carbs, fat, or protein that’s the issue — it’s poor decision-making and an inability to zoom out.New Study: Vitamin D Helps You Store Calories as Muscle (Not Fat)Yep, seriously.A new...
Hey Reader, Welcome to this weeks Look Great Naked Newsletter where we help you look great naked without living in the gym. I want to kickstart today with a question: Are you pushing yourself hard enough to build muscle and strength A recent study found that training 1-2 reps shy of failure produces the same muscle growth as going to complete failure. But here’s the problem—most people think they’re close to failure when they’re actually 5+ reps away【Watch this] If your rep speed never slows...
Last week, one of my clients—a business owner, husband, and father—ran his bloodwork with us. No history of cholesterol issues. Sleeps about 6 hours a night. High stress, but nothing crazy. Then his aPoB levels came back. (aPoB is a much, much better indicator of atherosclerosis/plaque build up that leads to heart attack than regular cholesterol levels). Optimal: 30-40 His number? 127. That’s 2-4x higher than he should be.That’s major heart attack risk—despite being in good health with a...