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One wants to feel better. The other wants to be better. One chases comfort, hacks, and “what’s optimal.” The other asks: That’s who we coach. Guys like Joe, mid 50's, former athlete, president of a construction company, who messaged me.... That’s the mindset. We’re not in this for therapy sessions or pep talks. This isn’t “rah-rah” coaching. It’s results-first. Yes, we build flexibility around real life, family, business dinners, travel. This is for men who operate with high expectations. That’s why our coaching is data-driven. We track training, recovery, nutrition, lifestyle stress and when needed, bloodwork. Not to complicate things. To remove guesswork. No hacks. Because it’s not. Standards are. That’s what we’ve built since 2012. And that’s why our clients win. So if you’re looking for comfort, reassurance, or “balance”… this probably isn’t for you. But if you want results? You’ll feel right at home. — Eric |
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A lot of new faces here, and if we haven’t “met,” allow me to introduce myself. I’m Eric Bach, founder of Bach Performance. Since 2009, I’ve helped thousands of men & women transform their bodies, regain their confidence, and build lean, athletic bodies without living in the gym. I’ve run my own coaching business since 2012. Our work has been featured in Men’s Health, Women’s Health, Men’s Fitness, T-Nation, Schwarzennegger, LiveStrong, and we've been fortunate to coach athletes in the NFL,...
Most successful men have a secret they don't talk about: They're crushing it professionally... but embarrassed to take their shirt off. It's not about vanity. It's about alignment. Let's talk about Daniel.Daniel runs a successful consulting company. Travels constantly. High stress. High expectations. People depend on him. On paper? Winning. But privately, he told me something that cut deep: "I crush it at work, but I'm embarrassed to take my shirt off. My body doesn't reflect the man I know I...
This week I was talking with my client Matt. He’s in his early 30s, running a fast-growing business that’s closing another round of funding. He’s got a team of 90, a 1-year-old at home, and he’s been working from 7 am until 1–2am most nights. So I asked him the same question I ask every high-performer who’s juggling a dozen plates: “How are you handling food right now?” His answer? Predictable: “I don’t have time to think about it. I just grab a shake, a protein bar, and go.” And Matt’s not...