Here’s what separates winners from losers: It’s not talent. It’s just not luck. It’s not even failure. A study from Northwestern University analyzed over 700,000 grant applications and 46 years of venture capital investments. What they found might surprise you. The winners, those who eventually broke through, had failed just as often as the losers. The only difference? The winners stuck around long enough to find their breakthrough. They stayed in the game. They learned. They adapted. They...
16 days ago • 1 min read
Want to get shredded by spring? We never offer short-term coaching—what we do is usually intensive, hands-on, and premium. But right now, for a limited time, we're opening 10 spots in a one-time Six-Week Metabolic Reboot. It’s built to help you: Lose 15+ pounds Dial in your nutrition Train with purpose And get absolutely shredded for spring You’ll know exactly how to eat, exactly how to train, and you’ll have support the whole way through. And the kicker?It’s available for a fraction of what...
17 days ago • 1 min read
One wants to feel better. The other wants to be better. One chases comfort, hacks, and “what’s optimal.” The other asks:What works?Why does it work?Then executes… relentlessly. That’s who we coach. Guys like Joe, mid 50's, former athlete, president of a construction company, who messaged me.... That’s the mindset. We’re not in this for therapy sessions or pep talks. This isn’t “rah-rah” coaching. It’s results-first. Yes, we build flexibility around real life, family, business dinners,...
18 days ago • 1 min read
A lot of new faces here, and if we haven’t “met,” allow me to introduce myself. I’m Eric Bach, founder of Bach Performance. Since 2009, I’ve helped thousands of men & women transform their bodies, regain their confidence, and build lean, athletic bodies without living in the gym. I’ve run my own coaching business since 2012. Our work has been featured in Men’s Health, Women’s Health, Men’s Fitness, T-Nation, Schwarzennegger, LiveStrong, and we've been fortunate to coach athletes in the NFL,...
21 days ago • 1 min read
Most successful men have a secret they don't talk about: They're crushing it professionally... but embarrassed to take their shirt off. It's not about vanity. It's about alignment. Let's talk about Daniel.Daniel runs a successful consulting company. Travels constantly. High stress. High expectations. People depend on him. On paper? Winning. But privately, he told me something that cut deep: "I crush it at work, but I'm embarrassed to take my shirt off. My body doesn't reflect the man I know I...
27 days ago • 1 min read
This week I was talking with my client Matt. He’s in his early 30s, running a fast-growing business that’s closing another round of funding. He’s got a team of 90, a 1-year-old at home, and he’s been working from 7 am until 1–2am most nights. So I asked him the same question I ask every high-performer who’s juggling a dozen plates: “How are you handling food right now?” His answer? Predictable: “I don’t have time to think about it. I just grab a shake, a protein bar, and go.” And Matt’s not...
29 days ago • 1 min read
I’m giving away copies of a simple, repeatable meal plan that we use with busy, high-performing clients. Because knowing what to do isn’t the problem. Staying consistent is. Most people fail nutrition not because they lack discipline, but because they’re making too many decisions when they’re already tired, stressed, and busy. The key to nutrition isn’t perfection. It’s building a meal strategy that flows with your life so execution becomes automatic. This approach: Reduces decision fatigue...
about 1 month ago • 1 min read
If you’re over 30 and you’re tired, softer than you used to be, not recovering like you “should”… there’s a good chance you’re treating symptoms instead of the root cause. Most people try to “fix hormones” with random supplements, more caffeine, or grinding harder in the gym. But testosterone optimization (for men and women) isn’t a motivation problem. It’s a lever problem. In this YouTube video, I break down the few variables that actually move the needle—without the hype, fear-mongering, or...
about 1 month ago • 1 min read
Here’s a big mistake a lot of people make in their 30s: They try to “FORCE” the same approach that worked in their 20’s into their life now. More workouts. More restrictions. More grind. But more doesn’t mean better. In your 30s and 40s, that “go harder” mindset? It backfires fast. The truth is: Your life has changed. You have more professional responsibility. More personal responsibility in relationships.Your body has changed. Your training should too. The key change you have to focus on is...
about 1 month ago • 1 min read
If I were starting from scratch on January 1st…And I wanted to drop 15 pounds of fat without obsessing over calories or tracking every bite… This is exactly what I’d do: ✅ Eat 40g of protein, 4x/day✅ Eat plants with each meal✅ Sleep 7 hours a night — non-negotiable✅ Get lab work to ensure my hormones & internal health are dialed in.✅ Lift, jump, walk, sprint.✅ Build real strength — deadlift/squat 1.5–2x bodyweight✅ Avoid snacks — structured meals only✅ Walk 10 minutes after each meal...
about 2 months ago • 1 min read